Do you think that business cards are outdated? Some people think that LinkedIn and other online platforms have replaced the need for business cards, but it is a myth that business cards are no longer relevant. Business cards are still a first impression of your business, offer a fast and easy way to exchange contact information, and provide a way that you can stay connected with other people in your industry.
It is essential that you have high quality business cards so that you can set the right impression with the people with whom you are connecting. Working with Palm Desert printer Xpress Graphics can make the process much easier. Here are some tips for business cards to keep in mind when planning your design:
Include Relevant Information
It is surprising how often people fail to include necessary information on the business card, such as their email address, phone number or mailing address. Consider all of the contact information that your clients or business contacts might need, and make sure that you double check your card design to include all of these details. You should even consider talking with a business card designer who can make recommendations about essential pieces of information that you might be missing. At Xpress Graphics, we have three skilled graphic designers on staff to help ensure a you have what you need on your business card.
Make it Memorable
If a person picks up 15 or 20 business cards in a single evening, then it is possible that your card will simply get shuffled in with the rest of the stack. Look for ways to make your business card memorable, so that it stands out from the pile. The right color theme and design can make a big difference to get your card noticed. You might even consider putting your picture on the card, so that they can remember your face with your name.
Use High Quality Paper
The touch and feel of the card will leave an impression on the person who receives the business card. High quality paper makes a difference to show the quality and brand of your company, so you should consider the message that you are trying to send and make sure the paper matches. You can choose from matte, glossy, textured, and various shapes and sizes. Talk with a professional designer to learn more about all of the features that you can choose from.
Local Printer vs. Online Printing
When you are ready to order your new business cards, one of the most important decisions that you can make is to choose the right printer to help with the project. There are many benefits to choosing a local Palm Desert printer instead of an online source, because you will be able to save money on shipping fees and you will have the opportunity to talk with someone face-to-face. A local printer will allow you to feel the paper stock before you print, to ensure that you select the right type of paper for your business cards, and you can receive a rush job with a faster turnaround time since there is no need to ship the product.
For more information about the benefits of working with Xpress Graphics for your business cards, contact us today!