Printed Materials Every Small Business Needs
As a small business owner, your world revolves around your business. From branding to sales, you’ve got to be on top of it all if you want to out shine the competition. At times this can become overwhelming, as it’s easy to fall behind when you’re managing multiple projects at once. But there is something that can help, as creating and maintaining a cohesive image of your business is one of the keys to success – proper printed materials!
You may now be asking yourself, what’s the best way to do this? Since the answer lies in the way you present your business, it that all starts and ends with the types of printed materials you use to promote your brand. With an abundance of different types of printed marketing materials available to business owners in every industry, deciding which materials are best for you may take some time.
However, there are a handful of marketing materials that every business needs and our printing experts are here to help narrow down your options. Whether you’re just starting out or you’ve been in business for a while, you’ll definitely need these printed materials in your inventory.
Top 5 Printed Business Materials
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Business Cards
Everyone needs a good business card. At times, this is the first impression you’re making on a potential customer. So, make sure your card helps you make the right impression to get their business.
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Handout Materials
This includes both flyers and brochures. Even though we live in a predominantly digital world, these materials are still important in presenting information about your business. Especially in face-to-face encounters like trade shows or conferences.
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Banners
Attention grabbing vinyl banners are a business must-have. Use them to advertise your business, attract passerby’s attention or announce a special limited-time offer.
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Forms and Envelopes
Consistency is key when it comes to branding. Having high-quality envelopes and business forms with your logo on them sets a tone with your customers right away, and shows that you’ve got a strong attention to detail.
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Postcards
Establish a presence within your local community with a direct mail campaign. Postcards are a simple, yet effective way to introduce yourself to the community and entice them with a reason to visit your store.
The cost of printing all of these materials at once can really add up. Instead of spending hundreds of dollars on an impersonal printing experience with a large printing company, why not show your support for other small businesses and go local?
You surely won’t regret choosing a local palm desert printer like Xpress Graphics for ally our printing needs. When you print with us, your satisfaction comes first, which is why we never simply send your job to the machines upon receiving an order. We’ll work with you to make sure your project prints as successfully as possible, and offer competitive printing rates that never sacrifice quality and always provide the quickest turnaround.
Contact us today to request a quote or speak to our experts about getting started. We can’t wait to help you make your business look great!
